Call Now
Website
Call
Business Details
20 Years
experience
Luxury Hairdressing Services in Birmingham & Solihull
With over 15 years of expertise in the hairdressing industry, James Bushell has established itself as a premier luxury hairdressing brand in the UK. Our journey began in 2006 with the opening of our flagship salon in Edgbaston, Birmingham, followed by expansions to Solihull, Harvey Nichols Birmingham, and Harvey Nichols Manchester. Each salon is staffed by a team of highly skilled stylists and colour technicians who specialise in cutting-edge techniques such as balayage, Olaplex treatments, and Aura smoothing systems. We pride ourselves on using only the highest-quality products from leading brands like Kerastase and Cristalliste, ensuring our clients receive exceptional results with minimal hair damage. Our commitment to excellence is reflected in our bespoke bridal hair services, which include complimentary consultations and trials to ensure every bride feels confident on her special day.

Sustainability and innovation are at the core of our practice, exemplified by our adoption of Olaplexa revolutionary treatment that repairs hair bonds during the colouring process. We maintain rigorous standards of hygiene and customer care across all locations, offering flexible appointment options both in-salon and at clients' venues. Our dedication to continuous professional development ensures our team remains at the forefront of global hairdressing trends. Whether you require a dramatic transformation or subtle enhancements, our salons provide a luxurious environment where your hair's health and appearance are our top priorities. This combination of technical expertise, premium products, and personalised service has cemented our reputation as one of Birmingham's most trusted hairdressing brands.
Services
Balayage Hair Bridal Hair Aura Treatment Color Services Olaplex Treatment
Details
  • Year established: 2006
Highlights and features
  • Over 15 years of expertise in luxury hairdressing
  • Team of award-winning stylists across 4 locations
  • Specialists in balayage, Olaplex, and bridal hair services
  • Complimentary consultations and personalised hair trials
  • Use of premium products for lasting results
Services
Balayage Hair
Balayage is a French hair-lightening technique where colour is hand-painted onto hair strands for natural, sun-kissed results. Our specialists create custom multi-tonal effects that grow out beautifully with minimal maintenance. This method suits all hair lengths and textures, offering softer regrowth patterns compared to traditional foil highlights. Birmingham clients benefit from our stylists' extensive experience in achieving dimension-enhancing transformations.
Bridal Hair
Our dedicated bridal hair service includes complimentary consultations, trials, and venue visits for complete hair preparation. Specialists at all four locations create custom styles matching wedding themes and dresses. We provide emergency styling products and full bridal party services, ensuring every client receives flawless, long-lasting results for their special day.
Aura Treatment
AURA is a vegan hair treatment system that eliminates frizz and enhances manageability using hyaluronic acid technology. This three-phase in-salon treatment includes cleansing, active treatment, and hydrating mask for results lasting 4-6 months. The service leaves hair smoother, easier to style, and more resistant to humidity while maintaining natural movement.
Color Services
We offer comprehensive colour services including full/half head highlights, lowlights, and gloss treatments. Our specialists use premium products to create natural-looking dimension or bold transformations. Services incorporate Olaplex technology to maintain hair integrity during lightening processes, ensuring vibrant, long-lasting colour results with reduced damage.
Olaplex Treatment
Olaplex treatment repairs hair at the molecular level by reconnecting broken disulphide bonds during chemical processes. This vegan, silicone-free treatment strengthens hair while lightening, preventing breakage and maintaining shine. Available at all locations, it's ideal for clients seeking dramatic colour changes without compromising hair health.
People
James Bushell
Founder & Master Stylist
With over 15 years in hairdressing, James established his flagship salon in 2006 after training with industry leaders. He expanded to four luxury locations while maintaining hands-on involvement in client services and stylist training. His expertise in balayage and colour techniques has made him a sought-after name in UK hairdressing circles.
Questions
What hair colour techniques do you specialise in?
We specialise in balayage, ombre, and Olaplex treatments for damage-free colour transformations.
Do you offer bridal hair trials?
Yes, we provide complimentary bridal hair trials 2-4 months before weddings with photo documentation.
What hair smoothing treatments are available?
We offer AURA biotechnological treatments that eliminate frizz and last 4-6 months.
Can I book appointments at different locations?
Yes, we have salons in Birmingham, Solihull, and Manchester with consistent service standards.
How do you protect hair during lightening?
We use Olaplex to repair hair bonds during colouring, preventing damage from bleach products.
What payment methods do you accept?
Payment details weren't specified in the provided text.